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SMS Marketing: What It Is, How It Works, and 7 Reasons Why It’s So Popular

In today’s business world, you’ve likely interacted with SMS (short message service) marketing in some form. Maybe you’ve signed up for a retailer’s text alerts to get 10% off your first purchase. Or you opted in to receive text updates from your doctor’s office. SMS Marketing is a quick, simple, effective way to reach customers […]

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